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NUNATAK NETWORKING NIGHT V – READY FOR THE BLOCKCHAIN-REVOLUTION

NUNATAK NETWORKING NIGHT V – READY FOR THE BLOCKCHAIN-REVOLUTION

Making business processes faster, more effective, more comprehensible and less prone to error? Conducting and verifying transactions between individuals, companies and public institutions almost in real time? Managing and documenting supply chains? The Blockchain technology appears in so many different business contexts and may often seem like an “all-in-one”-IT-solution. However, when it comes to specific…

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Nunatak coaches Bertelsmann executives on digital trends

Nunatak coaches Bertelsmann executives on digital trends

How do you link the blocks within a blockchain? How many tasks can be taken over by chatbots? Our Nunatak experts Rupert and Stefan discussed these and other exciting, up-to-date questions with their participants at an interactive workshop in Amsterdam. As part of the Bertelsmann University’s talent coaching program, Nunatak coached international executives from Bertelsmann…

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Nunatak at the BIG DATA Marketing Day: How blockchain technology will transform advertising

Nunatak at the BIG DATA Marketing Day: How blockchain technology will transform advertising

“Blockchain technology will fundamentally change the digital economy” – A statement that is being increasingly seen in today’s media. The disruptive effect of blockchain often raises more questions than answers. Although cryptocurrencies like Bitcoin already demonstrate how blockchain can rattle the entire financial sector, building the bridge to other industries has proved to be challenging….

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Time to Talk: Transatlantic Digital Debates

Time to Talk: Transatlantic Digital Debates

Conny Dörfler, in the team of the ARD Chairman at Bayerischer Rundfunk for the next two years, talks to Nunatak about the Transatlantic Digital Debates, which we supported in 2017. Conny, you participated in the Transatlantic Digital Debates. Can you tell us about what is debated there? The two Global Public Policy Institute Think Tanks…

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Nunatak gewinnt Claudia Linnhoff-Popien für Advisory Board

Nunatak gewinnt Claudia Linnhoff-Popien für Advisory Board

Frau Professor Linnhoff-Popien, Sie sind Professorin für Mobile und Verteilte Systeme an der Ludwig-Maximilians-Universität München. Was müssen wir uns unter diesem Titel vorstellen? Mit „Mobile und Verteilte Systeme“ meinen wir, dass es heute nicht mehr nur den Großrechner gibt, sondern viel interagierende Rechenleistung. Smartphones und Wearables sind wesentlicher Teil des Mobilen Systems. Telekommunikation und IT…

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Programmatic Advertising im Spotlight auf den Medientagen München

Programmatic Advertising im Spotlight auf den Medientagen München

Der erste Tag der diesjährigen Medientage in München stand ganz im Zeichen des Programmatic Advertising. In zwei aufeinander folgenden Panels sprachen Robert und Fabian am Dienstag den 24. Oktober über eine der heute prominentesten Media-Disziplinen. In der Veranstaltung „The Future Of Programmatic TV“ moderierte Robert die Diskussionsrunde zwischen Matthias Dang, Geschäftsführer der IP Deutschland GmbH…

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Mr. Watson, please take over!

Mr. Watson, please take over!

Allow me to introduce myself: Watson, IBM Watson. Watson is a computer program developed by IBM that combines ambitious analysis software with artificial intelligence. Some six years ago Watson had his first appearance on the Quiz-Show “Jeopardy!”. Much has happened since then. The playing phase is over and the system has grown out of its…

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Programmatic Advertising im TV und anderswo: The Nunatak Group auf den Medientagen 2017 #mtm17

Programmatic Advertising im TV und anderswo: The Nunatak Group auf den Medientagen 2017 #mtm17

Programmatic Advertising – also der vollautomatische und individualisierte Ein- und Verkauf von Online-Werbeflächen in Echtzeit – ist ein wichtiges Thema auf den diesjährigen Münchner Medientagen. Wo liegen Vorteile, Herausforderungen und Risiken? Wie sollten sich Marktteilnehmer darauf vorbereiten? Und: Wer profitiert schon heute davon? Diese und weitere Fragen werden Managing Partner Robert Jacobi (@robor) und Principal…

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Our new update paper demystifies blockchain technology!

Our new update paper demystifies blockchain technology!

Even among industry experts, the blockchain concept is still shrouded in mystery. Many are probably familiar with the basic idea of blockchain technology and its relationship to cryptocurrencies like bitcoin, but only a few are able to explain it in just a few words. In issue eight of our update paper, we do just that….

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